Saturday, February 18, 2012

Week 4 Type B entry

 (In response to Tonya Doran's post about the new platstation Vita hand held video game and entertainment system) I think that the Playstation Vita has a niche market slightly different from that of the Iphone. The Playstation Vita is geared more towards the gamer, while still featuring a host of other features that non gamers can also enjoy. While the Iphone does offer gaming, it is far inferior to the graphics and processing power of the Playstation Vita. The initial price for the Playstation Vita is $250-$300 depending on model, which I believe is a fair price for a handheld entertainment system with such capabilities. The marketing budget of fifty million dollars should go along way in getting the name out there, hopefully generating large sales volumes for the Sony corporation.

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